A sales process is a cycle which your company follows to sell the services and products of yours to the customers. A simple sales process UK involves steps that begin by finding the initial contact and end with the final sale.
The sales process is very much similar to building a relationship with a new person. Like you when meeting a new person you learn their likes, dislikes and then conclude what their goals are. In the process of knowing each other, you get to decide whether you can work together or not. If yes then the relationship between you two can grow.
It can be said that stages of the selling process UK are a set of steps that are repeatable which your sales team has to follow to convert a prospect into a customer.
Following a well-defined sales process is very important. If in case your company is operating without it then selling process in the UK. In this blog, you can learn the Simple sales process UK, its significance, steps, how to build and follow it, and much more.
Check out the 7 important stages of the complete sales process
- Finding the potential leads
The very first step is to look out for potential customers who might be interested in the product/service which you are offering. You need to do some research on it. All you need to do is follow simple steps like the creation of the profile of ideal customers, identify the potential leads from it and then go for performing some basic qualification.
- Contact the prospects
When you finalize your ideal prospects next you need to contact them. You can contact them directly using a mobile phone, social media platforms like Facebook, Twitter, Instagram, or send them an email. Before you decide to reach out to the prospect make sure to do some initial preparations like have a script, prepare the questions you want to ask.
Make sure you speak to create a bond and leave a good impression. Your discussion should not sound like you are just going it for the sake of sales.
- Qualify potential clients
Stages of sales process UK says once you are done with making contact with your prospect you need to qualify them. This is important to do as you will get the confirmation whether they are likely to be your ideal customer or not. And for this, you need to have a direct conversation over the phone call.
To know more about them ask about their goals, budget, issues they are facing. Gathering all such information will help you to understand better whether they are likely to be your customer or not.
- Nurture your potential leads
This is another important step if you are looking to follow the Best Sales process.
After qualifying your leads, go for telling them more about your services, how it can be helpful for them. This can be done by answering their questions about your services/products, how you can benefit them, and solve their problems.
While you answer their questions try to learn more about their need as it will help you in the future.
By the end of your conversation, you might learn that a prospect is interested in your service/product but not ready to buy it right now. If this is the case then stay in touch with the prospect, in the future he/she might turn into your customer.
- Present your offer
Stages of selling process UK till now will lead to build a relationship with the prospects and get to know about them. Now it is time to utilize the information you have gathered and tell your prospect about the best offer you can make.
If required and your company is ready you can customize the offer as per the need. Design your offer in such a way that it will address their problems and at the same time meet their goals and budget.
This step is very important and will most likely decide whether the prospect will turn in to the client or not. Be as much creative as you can and stay focused on what can give you the best results.
- Address the queries and overcome the objections
As you have already presented with the best possible offer now it is on the prospect whether he/she is okay with it or not. The most common objections which you may face are prices, risk, return policy, your contract terms.
It is advisable that you should clear these objections in the nurturing phase itself. Yes, it is not possible to overcome every objection, but you should look for ways by which you can close the sale.
- Make the final sales
Sales cycle steps end when you close the deal. By the time you have overcome all the objections, you are most likely to turn your prospect into your customer. First, make sure that the prospect is truly interested in your offer. Remind them how they can achieve their specific goal by buying your product/service.
For closing the deal you can directly ask whether to are going for it or nor else ask indirectly that whether they are satisfied with your offer or not. You can tell about the free trial period if your company offers it and tell them your offer won't last for a long time so that they will make the decision quickly.
If you haven’t received the answer yet ask what prospect needs to know more to take the final decision.
This is all about stages of sales process which you should know about. Keep visiting us to know more on how you can boost your sales.